Wednesday, April 11, 2012 10:58:38 PM by
Lewes' newest fish and chip shop go brit! kicked off the season in style with NBC "Today" morning show host Hoda Kotb cutting the ribbon on April 7. Ms. Kotb is a loyal customer of go fish! – the sister restaurant also owned by Alison Blyth. "Alison runs the finest restaurant in the area and we love talking about it on the 'Today' show," Ms. Kotb said while in coastal Delaware with her family for the Easter weekend. go brit! fish+ chip shop is Ms. Blyth's first step toward her long-held dream of creating a franchise that promotes Britain's most popular dishes. Her first British eatery, go fish! in Rehoboth Beach, has experienced much success since opening in 2002. After the ceremony, she shared her thoughts on Twitter: "Congrats to Alison!!! We loved eating @gobrit....Delish!" On April 9, Kotb showed a picture of Ms. Blyth at the restaurant on her NBC morning show. go brit! officially opened on March 8 with a fundraiser to benefit The Jefferson School, an organization that Ms. Blyth has supported for years. The restaurant is at 18388 Del. 1 next to the Atlantic Cellular Verizon store.